Category Archives:


Two Things To Consider About How Your Network Sees You

By Michael Roderick  -  On 03 Sep, 2014 -  0 comments

How you are seen in your network is a very important thing and you can be seen in one of two ways: The first is as a service provider. You have a service that people pay for and, when the pain point or problem you address through your service comes up, your network thinks of

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The Giving Fix

By Michael Roderick  -  On 26 Aug, 2014 -  0 comments

Can you be addicted to giving? The answer may surprise you. Here’s the biological take: There have been a number of studies that have shown that giving actually increases the level of oxytocin in our blood stream which makes us feel good. So, in essence, every time you give you get a little jolt of

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The Entrepreneur’s New Clothes: The Importance of Securing Real Feedback Instead of Fluff

By Michael Roderick  -  On 02 Dec, 2013 -  0 comments

As children many of us read the story of the Emperor’s New Clothes in which a powerful emperor was tricked into believing that he was wearing exquisite garments when he was, in fact, naked. No one from the emperor’s team told him the truth for fear losing their jobs so he walked the streets of

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Let’s Remember Who We Set Out To Be

By Norah Turnham  -  On 22 Nov, 2013 -  0 comments

The Starving Artist Program is one of my favorite Small Pond services.  I keep pushing to do this program from time to time and to keep the costs super low because I think it’s important to stay connected to our roots. Both Michael and I have a background as theatre artists.  We know firsthand what

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What I’ve Learned About Success: Three Things to Remember on Your Path to Greatness

By Michael Roderick  -  On 05 Nov, 2013 -  0 comments

“Be not afraid of greatness: some are born great, some achieve greatness and some have greatness thrust upon them.” I have had the good fortune in my life to have experienced some success. As a playwright, I’ve been published, As a producer I’ve achieved Broadway credits, and as an entrepreneur, I’ve founded a conference and built

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The Importance of the Last Hour of the Day: Flipping the Script on our Concept of Productivity

By Michael Roderick  -  On 04 Nov, 2013 -  0 comments

When I first started my business I read a lot of blogs and books about starting businesses. To this day I still do a good deal of reading about improving business, managing psychological barriers, and innovation. Most of the material I have read emphasized the first part of the day. The concept was based on

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Stop and Put Your Pencils Down: The Importance of Turning In Your Unfinished Work

By Michael Roderick  -  On 28 Oct, 2013 -  0 comments

Back when I used to teach high school every Friday was a test day. There were forty-two minutes in a class period, which meant that by the time we sat down, did attendance, etc. there were roughly 35-40 minutes remaining to take the test. The room would go silent and, as the minutes ticked by,

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Being Okay with Being Wrong

By Michael Roderick  -  On 21 Oct, 2013 -  0 comments

One of my first jobs when I moved to NY was teaching high school. They say if you can teach in NYC and survive then anywhere else is a piece of cake.  After the first few days of year one, I agreed wholeheartedly. In that first year, I had cornflakes thrown at me, broke up

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Avoiding the Apostrophe-T

By Michael Roderick  -  On 18 Oct, 2013 -  0 comments

During undergrad I had the good fortune of being hired each summer to teach at a theatre camp for aspiring performers. Many of my students were in middle or high school and came to the camp hoping to get the education they needed to launch their acting careers. One of the things I had to

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Awesome Person Thursday: Michael Schein

By Michael Roderick  -  On 17 Oct, 2013 -  0 comments

This week’s A.P.T. is Michael Schein of Schein Communications. I had the good fortune of meeting Michael a little while back and we had an amazing conversation about the world of creating content, which is his area of expertise. I also wrote for his blog and enjoyed that interview experience. You can read more about

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