Category Archives:

Developing Partnerships

Feed or Drain?

By Michael Roderick  -  On 06 Mar, 2015 -  0 comments

As the lights went down in the theatre on what by now had been the 30th reading I had gone to, I took a deep breath. I had been here before many times and I knew that I was about to have one of two things happen: I was either going to see something amazing

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Organized Chaos

By Michael Roderick  -  On 04 Mar, 2015 -  0 comments

When I used to direct shows I would often refer to my process as organized chaos. I would make sure that my actors knew their guidelines and then I would let them use their own creativity to fill in the rest of the picture. I’d say something like, “At the beginning of the scene you

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Why Your InMail Has Left Us On The Outs

By Michael Roderick  -  On 25 Feb, 2015 -  0 comments

There is no arguing that the world of sales has changed. We can now reach more people than ever before faster than ever before. We also have more access than we have ever had to people who in the past may have seemed inaccessible. Thanks to technology, almost anyone is a click away and thanks

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Everybody’s a Celebrity

By Michael Roderick  -  On 20 Feb, 2015 -  0 comments

Not too long ago the idea of celebrity was completely different than it is now. In order to be a celebrity, the masses had to know you and you had to be on TV, in the paper, and on one of the news channels or Entertainment Tonight (is ET still around?). Before we had the

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C.Y.A.

By Michael Roderick  -  On 18 Feb, 2015 -  0 comments

Many people are familiar with the initials C.Y.A. being an abbreviation for “cover your a**” but I want to introduce a new way to look at those three letters in regards to growing your network: Cultivate Your Advocates At this very moment there are people in your network who think that what you do is

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Did You Bring Kryptonite To The Meeting?

By Michael Roderick  -  On 13 Feb, 2015 -  0 comments

It is a fact that a great meeting can in many cases change your life. At the end of a great meeting you may walk away with a job, a speaking opportunity, television interview, or a contract bigger than any you’ve had. If you think about it, when you’re meeting with someone who can do

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Leave Some for the Guests

By Michael Roderick  -  On 12 Feb, 2015 -  0 comments

When I first moved to the city I was introduced to the idea of hosting gatherings by a friend of mine who did club promotion. The concept was fairly simple: You find a venue that is empty on a certain night of the week, you get some kind of food and drink special and you

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What Counting Change Taught Me about Making a Change

By Michael Roderick  -  On 06 Feb, 2015 -  0 comments

When I was young I used to get these really big collector cups from places like McDonalds and Taco Bell with photos from the latest blockbuster movie. I always kept one of them and made it a habit to throw my spare change in the cup any time I came back from the store. I

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3 Letters That Will Help You Help Anyone

By Michael Roderick  -  On 05 Feb, 2015 -  0 comments

I’ve had the good fortune over the years to meet people in many different industries. Everything from movie producers to tech investors to doctors inventing new medicines and they all have one thing in common: T.C.M.  Every single person, no matter their profession or status, had a concern around time, connections, or money.  On the

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How to Make the Most Out of a Coffee Meeting

By Michael Roderick  -  On 03 Feb, 2015 -  0 comments

The other day I came to the realization that I have taken well over 3,000 coffee meetings. These meetings have resulted in everything from job offers and interview opportunities, to valuable introductions and lasting friendships. Having spent so much time in front of a cup of joe, I thought it would be fun to outline

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