Category Archives:

Entrepreneurship

Feed or Drain?

By Michael Roderick  -  On 06 Mar, 2015 -  0 comments

As the lights went down in the theatre on what by now had been the 30th reading I had gone to, I took a deep breath. I had been here before many times and I knew that I was about to have one of two things happen: I was either going to see something amazing

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Be As If You Were

By Michael Roderick  -  On 05 Mar, 2015 -  0 comments

When I was in undergrad I had a class that was focused around teaching elementary school children theatre. My professor in the class made us aware of something very early on that year that has stuck with me in everything I do. He told us all to never tell a child to “pretend” to be

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Organized Chaos

By Michael Roderick  -  On 04 Mar, 2015 -  0 comments

When I used to direct shows I would often refer to my process as organized chaos. I would make sure that my actors knew their guidelines and then I would let them use their own creativity to fill in the rest of the picture. I’d say something like, “At the beginning of the scene you

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Why Your InMail Has Left Us On The Outs

By Michael Roderick  -  On 25 Feb, 2015 -  0 comments

There is no arguing that the world of sales has changed. We can now reach more people than ever before faster than ever before. We also have more access than we have ever had to people who in the past may have seemed inaccessible. Thanks to technology, almost anyone is a click away and thanks

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How I Went from Single to “It’s Complicated” with a SAAS Company

By Michael Roderick  -  On 23 Feb, 2015 -  0 comments

In honor of Valentine’s Day passing recently I am going to talk about a “dating” experience I had with one SAAS company that hopefully will serve as a wakeup call for the other companies out there that are doing the same thing. I will not disclose any real company names to protect the innocent. It

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Everybody’s a Celebrity

By Michael Roderick  -  On 20 Feb, 2015 -  0 comments

Not too long ago the idea of celebrity was completely different than it is now. In order to be a celebrity, the masses had to know you and you had to be on TV, in the paper, and on one of the news channels or Entertainment Tonight (is ET still around?). Before we had the

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C.Y.A.

By Michael Roderick  -  On 18 Feb, 2015 -  0 comments

Many people are familiar with the initials C.Y.A. being an abbreviation for “cover your a**” but I want to introduce a new way to look at those three letters in regards to growing your network: Cultivate Your Advocates At this very moment there are people in your network who think that what you do is

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Want To Make More Money? Do This.

By Michael Roderick  -  On 17 Feb, 2015 -  0 comments

When I first went into business for myself I asked the same question most business owners ask: How do I make more money? The reasons for this vary. In some cases, you need to survive. If you don’t make more money, you can’t pay the rent or eat. In other cases it’s not as dire

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Did You Bring Kryptonite To The Meeting?

By Michael Roderick  -  On 13 Feb, 2015 -  0 comments

It is a fact that a great meeting can in many cases change your life. At the end of a great meeting you may walk away with a job, a speaking opportunity, television interview, or a contract bigger than any you’ve had. If you think about it, when you’re meeting with someone who can do

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Leave Some for the Guests

By Michael Roderick  -  On 12 Feb, 2015 -  0 comments

When I first moved to the city I was introduced to the idea of hosting gatherings by a friend of mine who did club promotion. The concept was fairly simple: You find a venue that is empty on a certain night of the week, you get some kind of food and drink special and you

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