Investing in People

by Michael Roderick

Numbers vs. People

By Michael Roderick  -  On 10 Jun, 2014 -  0 comments

Many people will tell you that business is basically a numbers game. Do 100 calls, you’ll get at least 15 leads, those 15 leads will turn into 5 people considering your service and at least 2 or 3 will turn into a sale. This methodology leaves out the fact that there are PEOPLE on the

Read More

The Funny Thing About Credit

By Michael Roderick  -  On 09 Jun, 2014 -  0 comments

If you look at the biggest moments of success in your life you’ll often find that, behind the scenes, there was someone who made an introduction, vouched for you, or invited you to an event that led to that big opportunity. If you look at the instances after that success, how often would you say

Read More

Three Ways Marketers Are Damaging Their Relationships

By Michael Roderick  -  On 06 Jun, 2014 -  0 comments

If you’ve spent any time scrolling your Facebook feed in the past month, you have fallen victim to at least one of the rabbit holes that involve a list. With the advent of this powerful click bait, the folks in the marketing world have come on full force, resulting in people making very poor choices

Read More

The One Thing You Can Do to Separate Yourself From 95% Of Your Competition

By Michael Roderick  -  On 05 May, 2014 -  0 comments

Show up. It seems pretty simple, but the more meetings you take the more you’ll see that many people simply do not do the things they say they are going to do. For example: how many times have you met with someone who offered to follow up with information or an introduction and then you

Read More

The Most Important Thing You Can Do To Find Investors For Your Project

By Michael Roderick  -  On 28 Apr, 2014 -  0 comments

Stop calling them investors. One of the worst things you can do to someone of means is to make them feel like they are nothing more than an ATM. And yet, hundreds of people make this mistake every day. If you want to find support for your project, that support is going to come from

Read More

The Paper Pile Problem: One Small Thing That Led To Mastering My Email

By Michael Roderick  -  On 09 Apr, 2014 -  0 comments

I am on top of email correspondence. That’s right. For the most part, I get back to people in a timely manner, I keep my inbox pretty clear, and, even when I leave a meeting and have 35- 50 emails sitting in my inbox, I clear it down in usually about 15 minutes. I don’t

Read More

On Email Introductions: Tip #5

By Norah Turnham  -  On 13 Mar, 2014 -  0 comments

When you receive an email introduction it’s important to remember to include the person who did the introducing in your follow up. A simple two-step way to do this is to, first, reply all to their introduction email but move them to BCC so that you won’t fill up their inbox with emails that are

Read More

On Email Introductions: Tip #4

By Norah Turnham  -  On 05 Mar, 2014 -  0 comments

It may seem obvious but when you introduce two people you need to make sure you have accurate information about what they do and what they are looking for. There is nothing more frustrating – or even insulting – than being on the receiving end of an introduction only to be introduced incorrectly. Everybody has

Read More

On Email Introductions: Tip #3

By Norah Turnham  -  On 27 Feb, 2014 -  0 comments

This tip is something that is a little bit about personal preference and, as far as I can see it, a lot about respecting the people in your network. Before you make an email introduction, pre-screen it by making sure both parties are actually interested in the intro. Now, there may be some people who

Read More

On Email Introductions: Tip #2

By Norah Turnham  -  On 18 Feb, 2014 -  0 comments

If you don’t pre-screen your introductions (more on that in the next tip) make sure that both parties are aware of why you introduced them. You can include this in your email introduction and it can be as vague or specific as you’d like but give them something to go on. Explaining why you’re making

Read More

Page 8 of 11

2013 Small Pond Enterprises, LLC. All Rights Reserved.